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E-Commerce Success Story

Always intimidated by the marketing expenses for driving consumers to a site, here’s an informative report from Inc. Magazine and its Bootstrap Case Studies should ease some concerns for product...

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Cause Marketing—Bridging More Gaps with E-Commerce

Not necessarily new, but for sure more developed today, cause marketing offers help to all human needs as well as cohabitation with wildlife and support of the environment.  Whether domestic or global,...

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Is the Cart Before The Horse?

We all know e-commerce is evolving; and at paces that can seem unreal.  An attempt to define e-commerce will usually, today, end with ‘anything to do with making money’ in association with the...

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Monday April 15, Two Thousand Thirteen

While we hope for the best of times, we know too how difficult it can to keep up with online commercial activity and production–particularly for small enterprises of one kind or another.  And while all...

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In General, Be Specific

According to Internet Retailer web sales exceeded $225 billion in 2012 and yet I found a sales figure of $289 billion from another source.  I tried to make sense of it and I took an educated guess...

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The Human Touch in e-Commerce

We know the driving force behind electronic retailing is commerce from consumer.  To that end, a concise understanding of Responsive Web Design can be had by reading a number of posts in Business 2...

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Sage Internet Marketing Interview

Karol Media: Tell me how you saw blogs in the marketing mix and how you have seen the field evolve? Stershic:   I launched the Quality Service Marketing Blog in February 2005 in lieu of having a...

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How Many Shipping Points Are Necessary?

Every so often a discussion ensues with decision-makers regarding the number of locations necessary for cost effective fulfillment and customer satisfaction. In the simplest of explanations, only one...

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Dialectica

Beckon the logic when envisioning success in e-commerce. As most know, the entire cycle of events that leads to a satisfied, and returning, customer requires more than imagination; it requires a...

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Space and Time

Amazing scenarios exist in understanding the universe. Equally amazing though is how order fulfillment applies these two factors of existence. Not nearly as spectacular, fulfillment of orders is...

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